TV commercials for Playboy?

[Alfred Urrutia]

--- Mark Tomlonson <tomlonson@wmich.edu> wrote:
> Brian Sorgatz wrote:
> 
> >
> > Twice on this list, I have suggested TV commercials to relieve the 
> > stigma associated with Playboy. What does everyone else think about 
> > this idea? What other ideas does anyone have to achieve the same goal?
> 
> I think they'd work if they took the tone of "Check out this month's 
> interview with Ashton Kutchner, the latest fiction by Anna Nicole Smith 
> and of course, the most beautiful women in the world". I think it would 
> be very difficult to advertise the Playmates or celebrity nude features 
> without coming across like one of those 1-900-GET-A-DATE late night ads.
> 
> Then there's the Wowser "How Dare You Advertise Pornography" knee-jerk 
> reaction and chicken s**t station managers who would pull the ads at the 
> slightest hint of the "boycott" word. Never mind that the women in the 
> ads I have in mind would be dressed a lot like the choir of the 1st 
> Baptist Church. It would be a tough sell at first, but it seems like it 
> would be worth the effort.
> 
> This assumes that there is enough quality, non-sexual material in the 
> mag to pitch on TV.
> 
> Once the beach head is established, I think you could start to pitch the 
> Playmates and the pictorials.

Something else they have to do is get the stigma off the mag.  The "Oh, you're
reading Playboy, you must not score with the ladies" handjob deal.  Commercials
will work but they have to do what Trojan and the rest did for condoms.  Make
it common.  Make it normal life.  In movies, TV shows, etc.  Playboy has to be
seen as something that might show up anyway and it's natural for it to be
there.  So, no more "wink wink" shit with the mag.  Celebrities mentioning the
magazine in the same way they'd mention Life or Newsweek.  Better interviews. 
I mean, for shit's sake, Ali G. can get interviews with the head of the CIA and
the the U.N. Peacekeeping Force.  What's preventing Playboy from getting the
same play?





Alfred.

=====
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Alfred Urrutia                     rampagingsloth@yahoo.com