Hef's endorsement of Carl's Jr.

[Brian Sorgatz]

Has everyone seen the Carl's Jr. commercial with Hef in it?  I'm not a 
marketing man, but I think that it's good publicity for PLAYBOY.  With a 
little luck, other high-profile companies may eventually follow Carl's Jr.'s 
lead and become more willing to associate themselves with PLAYBOY.  Then it 
could earn ad revenues more easily.

I humbly suggest that we all send messages of approval to Carl's Jr. for 
running the ad.  Below, I have copied the message I sent them through the 
"Contact Us" link at
http://www.carlsjr.com/home/

I applaud your decision to put Hugh Hefner in one of your TV commercials.  
The ad was clever and funny.  For the past few years, I had refused to visit 
Carl's Jr. because of the disgusting mouth noises in many of your ads.  But 
since you've had the good taste to ask Hef to endorse you, I am now a 
frequent customer again.

Brian Sorgatz